Customer Engagement & Loyalty Programs

From Theory to Application The second day of Al Andalus Innovation Venture 2025 turned Seville into the epicenter of applied artificial intelligence. After a first day focused on innovation and entrepreneurship, the event shifted to what truly matters: showcasing AI that actually works — the kind being deployed in hospitals, farms, courts, and factories, far […]

Digital Transformation and Human Connection: Perspectives from Coaching and Human Resources Management In the current era, marked by the unstoppable advance of artificial intelligence and digital transformation, we face unique challenges in our ways of living, working, and interacting. From the perspective of a coach or human resources manager, it is crucial to analyze how […]

As a Data Scientist in the modern corporate context, the innovative use of data analysis is crucial for influencing customer experiences and the market positioning of companies. In this article, I will explore how advanced data analysis techniques can be creatively used to enhance customer interaction and strengthen competitive market positions, through detailed examples based […]

Humanization in the Digital Transformation Era: A Perspective from Human Resources In today’s times, digital transformation and artificial intelligence (AI) are redefining not only the way businesses operate but also how we interact in both the work and social spheres. From the perspective of a Human Resources Director, it is crucial to value not only […]

A New Era at Central Pacific Bank with Calibraro at the Helm of Corporate Customer Experience! Hello everyone! I am excited to share news that is making waves in the banking world and will definitely mark a before and after in the way we interact and relate not only to our banking services but also […]

Title: Revolutionizing Client-Company Relationships in Life Sciences with Salesforce’s New AI Introduction: Hello, amazing community! Today, I want to share something exciting that’s happening at the intersection of technology and life sciences. Salesforce, which many of you already know for its robust CRM solutions, has brought to market some truly transformative AI agents. These aren’t […]