Cookie Policy

Effective Date: September 1, 2025

1. Introduction

This Cookie Policy aims to clearly, precisely, and transparently inform users about the use of data storage and retrieval technologies (such as cookies, pixels, or other similar identifiers) by DATA INNOVATION, SL, with registered office at Diagonal 532, 08006, Barcelona, and Tax ID ESB67565283.

The use of these technologies has implications for users’ privacy; therefore, this policy complies with the requirements of the General Data Protection Regulation (GDPR), Organic Law 3/2018 (LOPDGDD), the Law on Information Society Services and Electronic Commerce (LSSI-CE), as well as the guidelines issued by the Spanish Data Protection Agency (AEPD) and the European Data Protection Board (EDPB).

2. Regulatory Framework

The use of cookies is regulated by various European and national laws, including:

  • Regulation (EU) 2016/679 (General Data Protection Regulation, GDPR)
  • Organic Law 3/2018 on the Protection of Personal Data and guarantee of digital rights (LOPDGDD)
  • Law 34/2002, on Information Society Services and Electronic Commerce (LSSI-CE)
  • AEPD Guide on the Use of Cookies (last updated July 2023)
  • Recommendations of the European Data Protection Board (EDPB)
  • IAB Europe Transparency and Consent Framework (TCF) v2.2

3. Definitions

  • Cookie: Any file or device downloaded to the user’s terminal equipment for the purpose of storing data that may later be updated and retrieved by the entity responsible for its installation.
  • Device: Includes computers, mobile phones, tablets, or any terminal used to access the website.
  • Publisher: The website owner, in this case, DATA INNOVATION, SL.
  • Provider: Any external entity (such as Google, Meta, or Metricool) that uses cookies through this site.
  • Consent: Any free, specific, informed, and unambiguous indication of the user’s wishes by which they, through a clear affirmative action, agree to the processing of their personal data via these technologies.
  • Consent Management Platform (CMP): A technical tool that allows users to configure and revoke consent in a granular way and ensures it is properly recorded.

4. Technologies Used

In addition to cookies, the website may use similar technologies such as localStorage, sessionStorage, or tracking pixels. These technologies collect and store browsing information for technical, analytical, or advertising purposes.

Scripts from third-party services or loaded via tag managers (such as Google Tag Manager) are also used to dynamically control the activation of cookies according to the user’s consent.

5. Purposes of Cookie Use

The cookies we use serve to:

  • Ensure the technical and operational functioning of the website.
  • Remember user settings and preferences, such as language or region.
  • Perform statistical analysis and measure user behavior.
  • Evaluate website performance and the effectiveness of marketing campaigns.
  • Display personalized ads based on the user’s browsing profile (with prior consent).
  • Enable the integration of external services such as videos, social networks, or maps.

6. Cookie Classification

Cookies may be classified into five main categories:

  1. Technical or strictly necessary cookies: Do not require user consent. They are essential for navigation, authentication, and website security.
  2. Preference or personalization cookies: Store information to customize the user experience. Require consent.
  3. Analytics or measurement cookies: Collect aggregated or pseudonymized statistical data to understand site usage. Require consent.
  4. Behavioral advertising cookies: Track user behavior to deliver relevant advertising. Require prior, informed, and explicit consent.
  5. Social or integration cookies: Allow sharing of content or interaction with external services (e.g., social media). Require user consent.

7. Description of Cookies Used

This website may use both first-party cookies (installed by the DATA INNOVATION, SL domain) and third-party cookies (installed by providers such as Google or Meta).

For example:

  • PHPSESSID is used to maintain the user’s session during navigation.
  • _ga and _gid (Google Analytics) analyze aggregate visitor behavior.
  • _fbp (Facebook) may be used during advertising campaigns to measure ad effectiveness.

The use of some of these cookies may involve international data transfers, as detailed in Section 10.

8. Legal Basis and Consent

The legal basis for installing technical cookies is the publisher’s legitimate interest in ensuring the proper functioning of the website, in accordance with Article 6.1(f) GDPR.

For all other cookies, the legal basis is the express, informed consent of the user, in accordance with Article 6.1(a) GDPR. Consent is obtained through a visible banner on the user’s first visit and can be managed at any time through the configuration panel.

9. Consent Management

This site uses a Consent Management Platform (CMP) compatible with the IAB Europe TCF 2.2. Through it, users may accept, reject, or configure cookies by category.

Consent is logged with documentary evidence (date, time, IP address, and selected preferences) for a period of 24 months, unless revoked earlier.

10. International Data Transfers

When using tools such as Google Analytics or the Facebook Pixel, some data may be transferred to countries outside the European Economic Area (EEA), such as the United States.

These transfers are carried out under Standard Contractual Clauses approved by the European Commission and, when appropriate, with additional technical safeguards such as encryption, pseudonymization, or restricted access.

Users may request more information or a copy of these contractual guarantees by writing to info@datainnovation.io.

11. Data Retention

Data collected via cookies are retained only for as long as necessary to fulfill their intended purpose.

  • Session cookies are deleted when the browser is closed.
  • Persistent cookies remain on the user’s device for a maximum of 26 months, depending on their configuration.

Consent granted by the user is retained as evidence for at least 24 months.

12. Security

DATA INNOVATION, SL has implemented appropriate technical and organizational measures to protect data collected through cookies, including:

  • Encrypted connections (HTTPS)
  • Access control policies
  • Strong authentication systems
  • Periodic security audits

External scripts and tags are monitored using tools such as Google Tag Manager to ensure proper data handling.

13. User Rights

Users may exercise their data protection rights at any time in relation to processing derived from cookie use, including:

  • Right of access
  • Right to rectification
  • Right to erasure
  • Right to object
  • Right to restriction of processing
  • Right to data portability

To exercise these rights, users may send a written request to info@datainnovation.io, attaching a copy of their ID or equivalent document.

If users believe their rights have not been properly respected, they may lodge a complaint with the Spanish Data Protection Agency (www.aepd.es).

14. Browser Settings

Users may configure their browsers to restrict, block, or delete cookies. Instructions for common browsers:

Note: Deleting or blocking technical cookies may negatively affect website functionality.

15. Auditing and Updates

DATA INNOVATION, SL conducts periodic audits of the cookies used on its website, at least once per year or whenever new functionalities, tools, or services are introduced.

Any changes to this policy will be communicated clearly on the website and will include the effective date. Users are encouraged to check this section regularly.

16. Contact

For any questions regarding this Cookie Policy or the processing of personal data arising from its use, you may contact us at:

Postal Address: Pere IV 148B, Barcelona 08005

Email: info@datainnovation.io

Phone: +34 624 112 679