Insights & Expertise
Human+AI, data, CRM and intelligent systems: what we learn building and operating, and the studies we publish.
Give AI agents more work: a five-layer control plan
CrowdStrike shipped a switch that cuts an agent off from its model, OpenAI reported GPT-6 Cyber staying inside its scope more than 99% of the time, and large US banks moved agents to scoped, revocable tokens. A five-layer control plan you can run on a staging agent this week, so your team can give agents more work with a tested way to take access back.
The permission ladder for AI agents
The largest US banks spent October pushing out agents that log in with shared passwords. The same week, agents gained the ability to drive any desktop app. A four-rung ladder for deciding what an agent may touch, and who pays when it gets something wrong.
Why emails going to spam suddenly: 83.1% inbox reality for CTOs
Your emails are suddenly landing in spam, and it is not bad luck. It is a clear signal that the rules of the inbox have fundamentally changed.
MCP Model Context Protocol Business Use Cases in Practice: Lessons from High-Volume Senders
Quick verdict: who should pick what If you are evaluating MCP model context protocol business use cases for a marketing or CRM stack, the short answer is that MCP is a good connector layer and a poor safety layer. Pick it when several agents or AI clients need the same tools. Pick direct API wrappers […]
Customer Lifecycle Mapping B2B: What We Learned After 50 Implementations
Most B2B companies have a lifecycle map. Almost none of them use it to run revenue. The map sits in a deck, gets referenced in onboarding, and then quietly becomes irrelevant the moment sales starts logging calls in their own way and marketing tracks opens in a separate tool. After 50 customer lifecycle mapping B2B […]
Corporate Data Process Optimization
The report arrives on Thursday. They asked for it on Monday and, in the meantime, three people have spent the morning joining extracts in Excel. By the time it finally comes out, the decision has already been made with last week’s data. That pattern has numbers behind it. At a telecommunications company, producing operational reports […]
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