Florin Armasu

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Real-Time Activation: The Next Competitive Edge Beyond CDPs

Title: Business Maximization in the Digital Age: A Pragmatic CEO Perspective on AI and Data Optimization Introduction In an increasingly data-driven business environment, the ability to leverage artificial intelligence (AI) and advanced data systems is not just an advantage, but a critical necessity. From my perspective as a CEO, understanding and acting on these technologies […]
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Highsnobiety to Shut Down E-Commerce and Lay Off Staff

Business Process Transformation at Highsnobiety: A Look at Optimization and Data Introduction Highsnobiety, once a giant in the fashion e-commerce ecosystem, has announced the closure of this section and a consequent staff reduction. This difficult decision underscores the vital importance of adapting to a rapidly changing business environment. From a business optimization perspective, we will […]
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Maximize Seasonal Revenue with an Omnichannel Strategy

Demystifying the Fallacies About Digital Transformation: The Importance of Strategic Data Use In current discussions on digital transformation, several myths are frequently found that distort the understanding and effective implementation of digital strategies in organizations. From the perspective of a critical analyst, it is essential to address these myths with an evidence-based argument that not […]
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