Florin Armasu

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Grupo Logis Hoteles Selects Mews to Support Digital Transformation of Its Extensive Portfolio

The Creative and Technical Use of Data Analysis to Influence Customer Experiences and Market Positioning at Grupo Logis Hotels with Mews In the modern era of data analysis and digital technology, a company’s ability to adapt and thrive greatly depends on how it uses information to enhance customer experience and strengthen its market position. Grupo […]
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Artificial Intelligence Transforms Productivity While Sales Remain an Uncharted Frontier

Leveraging Artificial Intelligence and Data for Business Optimization: A CEO’s Perspective As the CEO of a company that is constantly searching for innovation and continual improvement, I understand that the effective integration of artificial intelligence (AI) and the analysis of large data volumes is key to business optimization in the digital era. In this regard, […]
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I Tested the Top 8 Customer Data Platforms in 2025: Here’s What Works

Humanism in the Age of AI: Seeking Balance in Digital Transformation In a world where technology is advancing at an unprecedented pace, it often becomes challenging to stay rooted in what really matters: our human connections. As the Director of Human Resources, I have observed firsthand how artificial intelligence and digitalization can transform not only […]
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Highsnobiety Ends eCommerce Operations and Lays Off Staff

In an era where digital transformation and artificial intelligence redefine the rules of the game, the recent closure of Highsnobiety’s e-commerce platform is not just a story of an ending, but also of renewal and new opportunities. Against the backdrop of a fashion industry that pivots dizzyingly between innovation and sustainability, this event highlights a […]
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Maximize Holiday Revenue with an Omnichannel Strategy

Transformation of Business Processes Through Data Analysis In today’s business world, the ability to analyze and transform business processes based on rigorous data is more crucial than ever. This is particularly relevant during festive seasons where demand intensifies, and consumer expectations reach their peak. Below, I provide a detailed perspective on how companies can optimize […]
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