Florin Armasu, Author at Data Innovation

Apr

By Florin Armasu AI Transformation & Automation No Comments

AI is Revolutionizing Productivity, Yet Sales Remain an Untapped Frontier

Demystifying Digital Transformation: A Critical Perspective on the Strategic Use of Data In a world increasingly dominated by technology, the term “digital transformation” has gained significant prominence. It is often presented as the panacea that will solve all business challenges, but it is crucial to approach this vision with a critical and evidence-based focus. Digital […]

Apr

By Florin Armasu Customer Data Platforms & Data Management No Comments

CDPs Were Just the Beginning: Real-Time Activation as the Next Competitive Edge

Title: Beyond CDPs: Discovering the Power of Real-Time Activation to Transform Our Businesses Introduction: Dear colleagues and future collaborators, imagine a world where every interaction with our customers is not only personalized but also instantly adaptive to their needs and behaviors. Until now, Customer Data Platforms (CDPs) have been fundamental in our understanding and management […]

Apr

By Florin Armasu E-commerce & Marketplace Optimization No Comments

Highsnobiety to Shut Down E-commerce and Lay Off Staff

Highsnobiety Evolves: A New Chapter in Our Journey Dear followers, colleagues, and future collaborators, Today, I have the privilege of sharing with you an exciting turn in the story of Highsnobiety, a decision that not only reflects our constant evolution but also opens a horizon of opportunities for all of us, especially in terms of […]

Apr

By Florin Armasu Omnichannel Marketing & Customer Experience No Comments

Boost Seasonal Sales with an Omnichannel Approach

Demystifying Digital Transformation: A Critical Approach to the “First Step” and the Strategic Use of Data In the whirlwind of terms and idioms that swirl around contemporary business, “digital transformation” remains a prominent pillar, sometimes treated as an infallible mantra for business success. However, it is crucial to adopt an analytical stance to unravel the […]

Apr

By Florin Armasu Knowledge Management & AI Insights No Comments

Suite RightFind Wins KMWorld 2025 Award for Innovative Knowledge Management Product

Business Process Transformation through Data Analysis: A Business Optimization Perspective In today’s competitive and dynamic environment, the ability to transform business processes through data analysis has become essential for any organization that aspires to remain relevant and competitive. Effective data management, supported by data visualization processes, ETL (Extraction, Transformation, and Loading), and market predictions, is […]

Apr

By Florin Armasu CRM Strategy & Customer Activation No Comments

MamaCRM Sets a New Standard in Social Media CRM and Strategic Customer Relationship Management | FinancialContent

Human Balance in the Age of Digital Transformation: A Perspective from Human Resources Management The arrival of advanced platforms like MamaCRM reveals how deeply digitalization and emerging technologies are reshaping our business strategies and customer interactions. However, from a human and human resources perspective, there arises an intrinsic concern about how to maintain connection and […]

Florin Armasu