Florin Armasu, Author at Data Innovation

Apr

By Florin Armasu AI Transformation & Automation No Comments

Artificial Intelligence Boosts Productivity as Sales Emerge as the New Frontier

Human Impact of Artificial Intelligence and Digital Transformation in Our Lives and Society In this era of technological advancement, where artificial intelligence (AI) and digital transformation reshape every aspect of our work and personal environments, it is crucial to adopt a humanistic perspective to understand and manage these changes. From the standpoint of an HR […]

Apr

By Florin Armasu Customer Data Platforms & Data Management No Comments

I Tested the Top 8 Customer Data Platforms in 2025: Which Ones Deliver Results?

Business Process Transformation Through Data Analysis: An Enterprise Optimization Perspective In the digital era of 2025, the transformation of business processes is essential to maintaining competitiveness and continuously improving operational efficiency. As an expert in business optimization, I have observed that the key to effective transformation lies in the smart integration of data analysis tools. […]

Apr

By Florin Armasu E-commerce & Marketplace Optimization No Comments

Highsnobiety to Shut Down E-Commerce and Lay Off Staff

Business Process Transformation at Highsnobiety: Analysis from the Business Optimization Perspective Highsnobiety, a leader in fashion and culture trends, recently announced the closure of its e-commerce platform and a reduction in staff. This change marked a significant strategic realignment. From a business optimization expert’s perspective, the analysis of this situation provides a critical view of […]

Apr

By Florin Armasu Omnichannel Marketing & Customer Experience No Comments

Boost Seasonal Revenues with an Omnichannel Approach to Demand

In a world where technology evolves by leaps and bounds, stories of digital transformation and artificial intelligence are reshaping not only the way businesses operate but also how we perceive and interact with brands around us. At the heart of this revolution lie business strategies that, like a finely woven fabric, integrate technological innovation to […]

Mar

By Florin Armasu Knowledge Management & AI Insights No Comments

RightFind Suite Named KMWorld’s 2025 Innovative Product for Knowledge Management

Hello everyone! Have you heard about Suite RightFind, the award-winning knowledge management tool? I’m very excited to share this with you all! Imagine a tool that not only optimizes the way we access and manage vital information but also completely transforms our work environment by making it more collaborative, secure, and efficient. Here’s why I […]

Mar

By Florin Armasu CRM Strategy & Customer Activation No Comments

MamaCRM Sets New Standard for Social Media CRM with Strategic Management and Customer Relations

Innovative Use of Data Analysis in Customer Experience and Market Positioning In today’s competitive business environment, where digitalization and personalization play crucial roles, data science emerges as an essential pillar in optimizing customer experiences and strengthening market positioning. As a business analyst, I have observed how tools like MamaCRM are redefining the scope of customer […]

Florin Armasu