Florin Armasu, Author at Data Innovation

Nov

By Florin Armasu CRM Strategy & Customer Activation No Comments

From Stagnant to Strategic: The Right CRM Plan

From Stagnant to Strategic: Transform Your Business with an Innovative CRM! Hello, team! Today I want to share with you a revolutionary idea that can change not only the way we manage our customer relationships but also bring us closer as a team and reinforce our commitment to sustainability and social responsibility. I’m talking about […]

Nov

By Florin Armasu Email Deliverability & Compliance No Comments

Email Marketing Audit Guide: Key Types and Tips for 2025

Practical Strategies for Business Optimization: A CEO’s Perspective on Artificial Intelligence and Data in 2025 From a CEO’s perspective, adapting to emerging trends and efficiently implementing technology are crucial for the survival and growth of any business. By 2025, the use of Artificial Intelligence (AI) and robust data analysis has become central to business optimization. […]

Nov

By Florin Armasu Customer Engagement & Loyalty Programs No Comments

Elevated Customer Experience: Reinventing Engagement Through AI Agents

Demystifying Digital Transformation: An Evidence-Based Approach In a world where the term “digital transformation” is almost ubiquitous in business and technology speeches, it is crucial to adopt a critical and analytical stance to separate myth from reality. This transformation is not just about adopting technology but about how companies strategically use those technological resources to […]

Nov

By Florin Armasu Marketing Automation & MarTech Integration No Comments

Top 12 Email Automation Tools of November 2025

Creative and Technical Use of Data Analytics to Enhance Customer Experience and Market Positioning As a data scientist or business analyst, integrating data analysis into customer experience and marketing strategies is not only innovative but essential for maintaining a competitive edge in today’s dynamic market. Detailed analysis of data allows for the personalization of customer […]

Nov

By Florin Armasu Digital Transformation & Innovation Consulting No Comments

Central and West Africa Digital Transformation Summit

Title: Digital Transformation and Its Human Impact: An Approach from the Perspective of Coaching and Human Resource Management Introduction In a world increasingly connected through digital technology, West and Central Africa embark on a transformative path that could define the future of these societies. However, beyond technological advances and economic growth, a fundamental question arises: […]

Nov

By Florin Armasu AI Transformation & Automation No Comments

Begin Your AI-Driven Digital Clinical Transformation with a Step-by-Step Approach

Business Process Transformation through Data: A Comprehensive Approach In a business world increasingly dependent on technology and data, understanding and optimizing business processes has become a critical necessity to maintain competitiveness. Transforming business processes through data can lead to significant improvements in efficiency, profitability, and market adaptability. This article explores how data visualization, ETL (Extraction, […]

Florin Armasu