Florin Armasu, Author at Data Innovation

Nov

By Florin Armasu Customer Data Platforms & Data Management No Comments

I Tested the Top 8 Customer Data Platforms in 2025: What Delivered Results?

Title: Optimizing Customer Experience through Artificial Intelligence and Data: An Executive Perspective Introduction: The Imperative Evolution towards AI-Based Customer Management As a CEO, I understand that developing a customer-centric strategy is crucial for the long-term success of any company. By 2025, tools that combine artificial intelligence (AI) and data analysis are no longer a luxury; […]

Nov

By Florin Armasu E-commerce & Marketplace Optimization No Comments

Highsnobiety to Shut Down E-Commerce and Lay Off Staff

A CEO’s Perspective on Business Optimization Through Artificial Intelligence and Data As a CEO in this era of digital transformation, I deeply understand the importance of integrating artificial intelligence (AI) and data analytics into every aspect of our business. The decision to shut down our e-commerce platform was difficult, but it offers us a unique […]

Nov

By Florin Armasu Omnichannel Marketing & Customer Experience No Comments

Boost Holiday Sales with an Omnichannel Strategy

Hello everyone! I want to share with you an exciting and fresh vision that can transform our approach to sales during the holiday season—a period we all know is of vital importance for our businesses! Imagine integrating an omnichannel approach that not only maximizes revenue but also reinforces our team’s cohesion and amplifies our positive […]

Nov

By Florin Armasu Knowledge Management & AI Insights No Comments

BlueDocs: The Ultimate Knowledge Base Software Actually Used by Teams

Demystifying Digital Transformations: A Critical Vision for the Future of Business As the global economy relentlessly advances towards digitalization, many businesses find themselves at a crossroads: adopt new technologies or risk falling behind. Despite the promises and enthusiasm surrounding digital transformation, it is crucial to address and demystify some of the common myths that persist […]

Oct

By Florin Armasu CRM Strategy & Customer Activation No Comments

CRM Insights for a Price-Based Strategy

Business Process Transformation Through Data: An Analysis from Business Optimization Perspective In an increasingly information-driven business world, the transformation of business processes through data analysis and management has become an essential practice. This transformation involves not only the collection and storage of a wide variety of data but also its effective analysis through data visualization, […]

Oct

By Florin Armasu Content Strategy & AI Content Production No Comments

Telemundo Studios Debuts Vertical Short Dramas as Part of Expanded Alternative Content Strategy

In a changing world where the digital domain is constantly expanding and evolving, companies are finding that adapting to new technologies is not just an option, but a pressing necessity. It’s a journey into the unknown that promises to revolutionize business strategies and management models through digitalization and the use of Artificial Intelligence (AI). Imagine […]

Florin Armasu