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Donde la inteligencia artificial, la automatización y las plataformas digitales reescriben las reglas del juego empresarial. Un recorrido por las fuerzas que transforman cómo se escala, vende y lidera en una economía definida por datos, decisiones algorítmicas y tecnología en constante evolución.

 

Real-Time Activation: The Next Competitive Edge Beyond CDPs

Title: Business Maximization in the Digital Age: A Pragmatic CEO Perspective on AI and Data Optimization Introduction In an increasingly data-driven business environment, the ability to leverage artificial intelligence (AI) and advanced data systems is not just an advantage, but a critical necessity. From my perspective as a CEO, understanding and acting on these technologies […]
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Highsnobiety to Shut Down E-Commerce and Lay Off Staff

Business Process Transformation at Highsnobiety: A Look at Optimization and Data Introduction Highsnobiety, once a giant in the fashion e-commerce ecosystem, has announced the closure of this section and a consequent staff reduction. This difficult decision underscores the vital importance of adapting to a rapidly changing business environment. From a business optimization perspective, we will […]
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Maximize Seasonal Revenue with an Omnichannel Strategy

Demystifying the Fallacies About Digital Transformation: The Importance of Strategic Data Use In current discussions on digital transformation, several myths are frequently found that distort the understanding and effective implementation of digital strategies in organizations. From the perspective of a critical analyst, it is essential to address these myths with an evidence-based argument that not […]
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RightFind Suite Named Among 2025’s Most Innovative Products by KMWorld in Knowledge Management

Demystifying Digital Transformation: A Critical Assessment of Strategic Data Usage In the era of hyperconnectivity and accelerated technological advances, digital transformation is often presented as a panacea for all business challenges. Organizations are flooded with promises of operational efficiency, disruptive innovation, and competitive advantages simply by adopting digital technologies. However, a critical analysis reveals that […]
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