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Donde la inteligencia artificial, la automatización y las plataformas digitales reescriben las reglas del juego empresarial. Un recorrido por las fuerzas que transforman cómo se escala, vende y lidera en una economía definida por datos, decisiones algorítmicas y tecnología en constante evolución.

 

01
Dec
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7 Essential Python Libraries for Every Analytics Engineer

Demystifying Digital Transformation: The Strategic Power of Data Analytics Digital transformation is a term that resonates in every corner of the corporate world. However, there are numerous myths and misunderstandings that can hinder a true understanding and effective application. A critical review, supported by evidence, unveils how strategic data usage is fundamental not only to […]
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30
Nov
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Senegal and Gates Foundation Ink $10 Million Deal to Boost Digital Transformation

Demystifying Digital Transformation: A Critical Analysis of the Case of Senegal and the Gates Foundation Digital transformation is often seen as a panacea for the economic and social problems of developing countries. However, it is essential to approach this topic with a critical focus, particularly in contexts like the recent $10 million agreement between Senegal […]
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29
Nov
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Artificial Intelligence Boosts Productivity, Yet Sales Territory Remains an Untapped Frontier

Demystifying Digital Transformation: A Critical Analysis on the Strategic Use of Data In a world saturated with technological jargon and promises of industrial revolution, “digital transformation” emerges as a concept both ubiquitous and misunderstood. Behind its halo of modernity, a series of myths are hidden that can lead organizations astray from the true advantages this […]
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28
Nov
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2025 Review: Testing the Top 8 Customer Data Platforms – What Delivers Results?

Title: Comprehensive Analysis in 2025: The Top 8 Customer Data Platforms Introduction: In the digital age, understanding and properly managing customer data is a key piece for business success. With a variety of platforms available, selecting the most suitable one can be challenging. In this article, after an in-depth analysis, we present a detailed evaluation […]
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27
Nov
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Highsnobiety to Shut Down E-Commerce and Lay Off Staff

Humanizing Digital Transformation: A Humanistic Approach in the Age of Artificial Intelligence In a world increasingly dominated by artificial intelligence and digital transformation, it is crucial not to lose sight of the human element that underlies all technological innovations. As Human Resources Directors or People Managers, we face the constant challenge of balancing technological efficiency […]
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26
Nov
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Boost Holiday Revenue with an Omnichannel Strategy

In the winding and agile journey of digital transformation that we are experiencing today, companies find themselves at a crossroads, eagerly seeking the path towards innovation and relevance in a world saturated with information and technology. The advent of artificial intelligence and the constant evolution of digital methods have sparked a quiet yet powerful revolution: […]
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