Blog

Where artificial intelligence, automatization and digital platforms rewrite the rules of the business game. A journey through the forces that are transforming how we scale, sell, and lead in an economy defined by data, algorithmic decisions, and constantly evolving technology.

 

Mendix: Aligning Business and IT Values for Successful Digital Transformation

From the perspective of a CEO, the integration of Artificial Intelligence (AI) and data analytics into our business operations is not just an advantage, but an essential foundation for optimization and long-term success. Facing the constant challenge of staying competitive in saturated and rapidly evolving markets, practical strategies for improving customer relationship management (CRM) and […]
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AI Transformation in Security Integration

Business Process Transformation Through Data: A Vision from Business Optimization In today’s competitive business landscape, process optimization has become a key issue for organizations striving to maintain their relevance and operational effectiveness. Artificial intelligence (AI) and big data are playing a fundamental role in transforming business processes. Through data visualization, ETL (Extract, Transform, Load) processes, […]
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I Tested the Top 8 Customer Data Platforms in 2025: What Delivered Results?

Title: Optimizing Customer Experience through Artificial Intelligence and Data: An Executive Perspective Introduction: The Imperative Evolution towards AI-Based Customer Management As a CEO, I understand that developing a customer-centric strategy is crucial for the long-term success of any company. By 2025, tools that combine artificial intelligence (AI) and data analysis are no longer a luxury; […]
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Highsnobiety to Shut Down E-Commerce and Lay Off Staff

A CEO’s Perspective on Business Optimization Through Artificial Intelligence and Data As a CEO in this era of digital transformation, I deeply understand the importance of integrating artificial intelligence (AI) and data analytics into every aspect of our business. The decision to shut down our e-commerce platform was difficult, but it offers us a unique […]
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BlueDocs: The Ultimate Knowledge Base Software Actually Used by Teams

Demystifying Digital Transformations: A Critical Vision for the Future of Business As the global economy relentlessly advances towards digitalization, many businesses find themselves at a crossroads: adopt new technologies or risk falling behind. Despite the promises and enthusiasm surrounding digital transformation, it is crucial to address and demystify some of the common myths that persist […]
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