Blog

Where artificial intelligence, automatization and digital platforms rewrite the rules of the business game. A journey through the forces that are transforming how we scale, sell, and lead in an economy defined by data, algorithmic decisions, and constantly evolving technology.

 

07
Apr
By No Comments

Springbot Enhances Identity Matrix and Boosts Its AI Marketing Toolkit

Springbot Enhances Identity Matrix and Boosts Its AI Marketing Toolkit Are you spending more time collecting customer data than converting it into revenue? Many companies invest heavily in data collection, only to see their conversion rates stagnate. This happens when your digital transformation data strategy lacks a clear focus on actionable insights. At Data Innovation, […]
Read more
05
Apr
By No Comments

Mizuho Partners with Versana to Drive Syndicated Loan Market Digital Transformation

Are you seeing marketing campaigns fail despite detailed customer data? Many financial service firms invest heavily in data collection. Yet, they struggle to translate that data into meaningful customer engagement. In fact, most companies report that less than 20% of their CRM data is actually used to drive revenue. This gap highlights the critical need […]
Read more
04
Apr
By No Comments

Artificial Intelligence Boosts Productivity as Sales Emerge as the New Frontier

Are your HR teams fighting rising anxiety around AI implementation workplace morale, even as productivity climbs? Many companies see output jump 20-30% after automation, only to find employee engagement scores plummet. That disconnect hides a real problem: AI integration without a human-centered strategy breeds fear, not efficiency. Data Innovation, a Barcelona-based CRM specialist managing over […]
Read more
03
Apr
By No Comments

I Tested the Top 8 Customer Data Platforms in 2025: Which Ones Deliver Results?

I Tested the Top 8 Customer Data Platforms in 2025: Which Ones Deliver Results? Are you seeing a disconnect between your CDP investment and actual revenue growth? Many CRM leaders find themselves in this situation: they’ve invested in a “best-in-class” CDP, yet marketing efficiency remains stagnant. They are struggling with customer segmentation and stagnant inventory […]
Read more
02
Apr
By No Comments

Highsnobiety to Shut Down E-Commerce and Lay Off Staff

Highsnobiety to Shut Down E-Commerce and Lay Off Staff Are your e-commerce sales plateauing despite increased ad spend? You’re not alone. Highsnobiety, a leading voice in fashion, recently shuttered its e-commerce platform and reduced staff. This data driven business strategy pivot highlights a painful reality: even strong brands can misread market signals. The key is […]
Read more