Insights & Expertise
Human+AI, data, CRM and intelligent systems: what we learn building and operating, and the studies we publish.
Omnichannel Orchestration Boosts Performance Amidst Signal Loss and Fragmentation
Omnichannel Orchestration Boosts Performance Amidst Signal Loss and Fragmentation Are you seeing a disconnect between your marketing spend and actual revenue? Many companies invest heavily in omnichannel strategies only to find that their customer data is fragmented, leading to omnichannel orchestration signal loss and wasted resources. If your marketing attribution model credits multiple channels for […]
Building Comprehensive Information, Data, and Knowledge Management for Radioactive Waste
Building Comprehensive Information, Data, and Knowledge Management for Radioactive Waste Are you facing unexpected downtime at your nuclear waste storage facility? Many site managers discover critical sensor data is missing during audits. This can lead to regulatory penalties and threaten long-term safety. Implementing a robust strategy for radioactive waste data management is essential to ensure […]
Salesforce AI Strategy: Bold Move or Risky Gamble? RBC Remains Wary
Are you, as a CRM director, facing pressure to adopt Salesforce AI, but unsure if the promised ROI will materialize? Many are. You’re not alone if you’re staring at projected implementation costs, wondering how to balance innovation with financial prudence. Those Salesforce AI implementation risks are real, and misjudging them can lead to budget overruns […]
October 2025: The Month Europe Switched On Its Artificial Intelligence Engines
Are your AI pilot projects stuck in neutral? You’re not alone. Many companies invest heavily in AI, yet struggle to move beyond the proof-of-concept stage. Executives see the promise of a European AI innovation strategy, but frontline teams are drowning in fragmented data and incompatible systems, hindering real-world application. Executing the European AI Innovation Strategy […]
Galicia Ignites Europe’s First AI Factory for Health
Galicia Ignites Europe’s First AI Factory for Health Struggling to get promising healthcare AI models out of the lab and into practice? Many biotech firms face this hurdle. They have algorithms that could improve diagnostics or personalize medicine. But they lack the infrastructure for testing and scaling. Galicia is tackling this problem head-on with 1Health […]
The Global Tech Triangle Tightens: The U.S. Leads in AI and Quantum, China Accelerates in Chips, and the EU Runs Out of Time
Are you seeing AI initiatives stall after the initial hype? Despite significant investment, many companies struggle to translate AI pilot projects into scalable, impactful solutions. This AI transformation execution gap isn’t just a technological problem; it’s a strategic one. A recent report highlights a stark global divide, but your struggle likely begins much closer to […]
Categories
- CRM Optimization & Deliverability 181
- AI & Business Automation 115
- Martech & Industry Trends 88
- ESPs & Marketing Automation 87
- Data Strategy & Analytics 54
- Trends, Future & Digital Ecosystems 25
- Email Design, UX & Conversion 23
- Privacy, Trust & Digital Ethics 23
- CRM Strategy & Customer Lifecycle 18
- Research, Philosophy & Thought Leadership 10
- Consulting & Advisory Practice 10
- Content Production & Brand Systems 10
- Research 1
- Investigacion, Filosofia y Liderazgo de Pensamiento 1