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Insights & Expertise

Human+AI, data, CRM and intelligent systems: what we learn building and operating, and the studies we publish.

Highsnobiety to Shut Down E-commerce and Lay Off Staff
Martech & Industry Trends

Highsnobiety to Shut Down E-commerce and Lay Off Staff

Highsnobiety to Shut Down E-commerce and Lay Off Staff Are you seeing e-commerce revenue plateau while content engagement soars? Many brands face this dilemma: resources are stretched thin between maintaining an online store and creating compelling content. Highsnobiety, a prominent voice in fashion, recently announced the closure of its e-commerce platform, signaling a digital transformation […]

14 Apr 2025 Read more →
Boost Seasonal Sales with an Omnichannel Approach
Martech & Industry Trends

Boost Seasonal Sales with an Omnichannel Approach

Boost Seasonal Sales with an Omnichannel Approach Struggling to convert holiday traffic into actual revenue? You’re not alone. Many retailers see a 2x spike in website visits during peak seasons, but sales only increase by 1.3x. This disconnect highlights a missed opportunity: a poorly executed digital transformation strategic roadmap. Businesses need to move beyond simply […]

13 Apr 2025 Read more →
Suite RightFind Wins KMWorld 2025 Award for Innovative Knowledge Management Product
AI & Business Automation

Suite RightFind Wins KMWorld 2025 Award for Innovative Knowledge Management Product

Suite RightFind Wins KMWorld 2025 Award: A Milestone for Data-Driven Business Transformation Are your CRM dashboards lying to you? Many CRM directors discover their “optimized” campaigns still miss revenue targets. That’s because surface-level data hides deeper systemic issues. The ability to transform raw information into actionable insights is a key differentiator. RightFind Suite’s KMWorld 2025 […]

12 Apr 2025 Read more →
MamaCRM Sets a New Standard in Social Media CRM and Strategic Customer Relationship Management | FinancialContent
CRM Optimization & Deliverability

MamaCRM Sets a New Standard in Social Media CRM and Strategic Customer Relationship Management | FinancialContent

MamaCRM: Balancing Human Connection with Digital Transformation A key player in Data Innovation, MamaCRM is managing over 1 billion emails per month, emphasizing the need for strategic customer relationship management that prioritizes humanizing CRM digital transformation. Are your CRM tools showing impressive engagement metrics, but sales aren’t following suit? Many companies implementing MamaCRM see a […]

11 Apr 2025 Read more →
ZeroBounce ONE Launches as an All-in-One Email Deliverability Suite Ensuring Business Emails Reach the Inbox
CRM Optimization & Deliverability

ZeroBounce ONE Launches as an All-in-One Email Deliverability Suite Ensuring Business Emails Reach the Inbox

ZeroBounce ONE: A Comprehensive Suite for Mastering Email Deliverability Are 20% of your marketing emails vanishing? CRM directors often discover that a fifth of their carefully crafted messages never reach the intended audience. You’re not alone if you’re struggling to fix email deliverability issues. The problem isn’t always obvious, but the impact on ROI is […]

9 Apr 2025 Read more →
Salesforce’s New AI Agents Aim to Revolutionize Customer Engagement in Life Sciences
CRM Optimization & Deliverability

Salesforce’s New AI Agents Aim to Revolutionize Customer Engagement in Life Sciences

Salesforce’s New AI Agents Aim to Revolutionize Customer Engagement in Life Sciences Are you seeing a 15% churn in the first three months after onboarding a new drug? That’s the hidden cost of generic patient communication. Companies are struggling to personalize at scale, but a new strategic era for life sciences CRM has arrived with […]

8 Apr 2025 Read more →